Holiday Toys

For Happy Honda Days we wanted to tap into the nostalgia that people feel about getting that one special gift at Christmas. And how they could experience that same unbridled joy by getting a new Honda. Since our demographic was born in the 70s and 80s, we used all their favorite toys from their childhood to do our bidding With 82% campaign breakthrough, it was one of the most successful Happy Honda Days campaigns ever. Which meant it was a really good holiday season for Honda, too.